UT Dallas > Endowed Chairs and Professorships > Naveen Jindal School of Management > Charles and Nancy Davidson Distinguished Chair in Marketing

Charles and Nancy Davidson Distinguished Chair in Marketing

Charles and Nancy Davidson created the position in July 2006 to support the research and scholarly activities of the holder in the Naveen Jindal School of Management. Ratchford filled it the position in September 2006.

Dr. Brian Ratchford

Professor Emeritus of Marketing

“I was attracted to the UT Dallas Naveen Jindal School of Management because I observed that it was moving upward, and that I would have a chance to contribute to its development. I have not been disappointed. I have found the school to have a great working environment and strong leadership.”